Primark

Creating stand-out retail experiences across Europe.

Handy AV has worked with Primark since 2011 to roll-out and maintain immersive audio visual in-store environments for 100+ stores across Europe.

Primark were seeking an AV company to collaborate with to refresh their stores, creating stand-out retail experiences amongst highly competitive high street conditions. Handy AV were able to answer Primarks wishes, providing quality in-store sound systems and multi-digital display installations, both in-store and upon the external facade.


Handy AV manage Primark's ongoing digital content delivery throughout their international stores using web-based content management service Blue River™, connecting all store displays to Handy AV's cloud based servers for seamless content deployment and screen management.

Project Overview
Solutions used for

Primark

HandyLED™

With over 20 years of experience providing LED digital signage solutions for businesses across the globe, we're experts when it comes to creating ultimate LED experiences. We deliver impactful and durable digital display solutions across multiple sectors including retail, corporate, education and governments. Our LED digital signage installation for Primark won ‘Best Store Design’ at the Drapers Awards.

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